Hello Web expert, we have had a ton of applicants already, can you answer this question:
For shopify how should our product listings be structured.
They are currently domain/collections/brandname/product
example
http://www.bikiniluxe.com/collections/swimwear/didikini/
I have seen other large websites doing it differently ie
http://www.neimanmarcus.com/didikini/Designers/cat46500747/c.cat
Which is the correct structure for optimal SEO with a shopify platform and why?
My understanding is that the closer the product name is to the URL the better it is for search rankings, but have read elsewhere that they prefer it structured /category/brand/product
kind regards,
Devon